Google (NDQ: GOOG) insiders have been selling a lot of stock too, and why isn't Goldman Sachs all over that? Google's Page, Brin and Schmidt sold $125 million in the secondary offering that accompanied the GOOG IPO, but nobody seemed to mind.

Lately these three Google insiders even announced an 18-month plan to sell a total of 16.6 million shares, as well. And at a current price of $195 per share, these insiders will take off the table another cool three billion, two hundred and thirty seven million U.S. bucks. Only in America.

So powerful is the insider selling at Google, that even Page and Brin's college prof sold something like $30 million in the original secondary, and has maybe 15 to 20 times that left over for a rainy day.

But, today, certain people on Wall Street were clamouring for media time to tell the world how badly they were choking on the Taser insider stock sales.

Maybe the media should be asking these people to report back if, as and when they, or their associates, start buying TASR?

BTW, I think you can start writing the puts on this stock, but only if you don't mind owning the stock.

You could write the Feb 17.50p for $1.45. So, if the stock gets put to you in the next 38 days, your net cost is $16.05. Just think, it was just two weeks ago the stock was 108 percent higher than that. And if the stock doesn't drop in that time frame from $20.05 to less than $17.50, you get to keep the $1.45.

Even though Goldman Sachs wouldn't likely agree, I happen to think that the TASR trade would be a better one than GOOG, at this point.

BCara@BillCara.com